Phase 1: Engineering to Digital Asset Integration
From 3D CAD to Web-Ready Layers
The process begins by ingesting your engineering files (Rhino, SolidWorks, STEP files). Our technical artists optimize these heavy industrial models, stripping away internal mechanical complexities to focus purely on the visual exterior hull, upholstery, and accessories.
We then establish perfect camera angles and lighting rigs to generate high-fidelity layers. Each engine model, T-Top variant, and gelcoat color is rendered individually ensuring pixel-perfect alignment in the browser.
Phase 2: Spreadsheet Logic Engine
Configuring the Matrix
We pair your newly rendered assets with your master pricing and options spreadsheet. Our system ingests your CSV files and translates them into a lightweight JSON database. This means options are dynamically linked: selecting a specific cabin layout will automatically disable incompatible engine choices, ensuring users can never engineer a "broken" or unsellable boat.
Phase 3: The Showroom Experience
Brand Alignment & UI Setup
The final configurator is wrapped in a bespoke User Interface tailored strictly to your marine brand guidelines. Colors, typography, and button styles match your existing corporate identity flawlessly.
Full Website Building Service: If you are launching a new model or refreshing your brand, we offer an end-to-end web development service. We don't just hand you an iframe widget; we can build your entire digital dealership presence from the ground up, with the configurator positioned as the crown jewel of the customer journey.